Wajib Tahu! Data Statistik untuk SEO

Data Statistik untuk SEO

Data Statistik untuk SEO — Dalam semua penulisan artikel tentang apapun, keberadaan data statistik dari sumber yang terpercaya menjadi nilai tambah dalam artikel tersebut.

Terutama bagi pembaca, agar pembaca tahu bahwa kita tidak asal ngomong.

Tidak terkecuali ketika kita mau menulis tentang tutorial blog. Perlu data penunjang.

Berikut ini adalah catatan tentang data statistik yang bisa digunakan untuk membuka pikiran pembaca artikel kamu.

Keyword

8% of search queries are phrased as questions.
https://moz.com/blog/state-of-searcher-behavior-revealed

50% of search queries are four words or longer
https://profoundstrategy.com/blog/long-tail-keywords

Despite Google’s many Penguin updates, exact match anchor text appears to have a strong influence on rankings. Using An (Exact) Keyword in Your Page’s Title Tag Has a Small Correlation With Rankings
https://backlinko.com/search-engine-ranking

Search Engine

There are over 75,000 searches happening on Google every second
https://www.internetlivestats.com/one-second/#google-band

93% of online experiences begin with a search engine
https://www.imforza.com/blog/8-seo-stats-that-are-hard-to-ignore/

Search is the #1 driver of traffic to content sites, beating social media by more than 300%
https://www.imforza.com/blog/8-seo-stats-that-are-hard-to-ignore/

90.63% of Content Gets No Traffic From Google.
https://ahrefs.com/blog/search-traffic-study/

HTTPS is Moderately Correlated with Higher Rankings
https://webmasters.googleblog.com/2014/08/https-as-ranking-signal.html

SERPs

The average Google first page result contains 1,890 words.
https://backlinko.com/search-engine-ranking

The average content length of the top position Google article contains 2,416 words.
https://www.sweor.com/seocontentlength

75% of users never scroll past the first page of search results
https://www.imforza.com/blog/8-seo-stats-that-are-hard-to-ignore/

For Google, 18% of organic clicks go to the #1 position, 10% of organic clicks go to the #2 position and 7% of organic clicks go to the #3 position
https://www.imforza.com/blog/8-seo-stats-that-are-hard-to-ignore/

The first 5 organic results in the SERPs account for 67.6% of all clicks
https://www.zerolimitweb.com/organic-vs-ppc-2019-ctr-results-best-practices/

75% of searchers never go past the first page of search results
https://blog.hubspot.com/insiders/inbound-marketing-stats

Page Speed

The average Google search session lasts just under a minute.
https://moz.com/blog/state-of-searcher-behavior-revealed

pages on fast-loading sites rank significantly higher than pages on slow-loading sites
https://backlinko.com/search-engine-ranking

Mobile Friendly

52% of all worldwide online traffic comes from mobile, 45% from desktop
https://gs.statcounter.com/platform-market-share/desktop-mobile-tablet/worldwide

The first organic listing on mobile receives 27.7% of clicks, versus 19.3% of clicks on desktop
https://www.seoclarity.net/mobile-desktop-ctr-study-11302/

87% of smartphone owners use a search engine daily
https://www.go-globe.hk/local-seo/

Web Design

Only 1% of people actually click on a slider, which almost always was the first slide;
https://yoast.com/opinion-on-sliders/

Images are returned for 22.6% of search queries on Google.
https://moz.com/mozcast/features

Artikel Web

Title tags are the second most important on-page factor for SEO, after content.
https://moz.com/learn/seo/on-page-factors

Updating and republishing old blog posts with new content and images can increase organic traffic by as much as 106%.
https://blog.hubspot.com/marketing/historical-blog-seo-conversion-optimization

36% of SEO experts think the headline/title tag is the most important SEO element.
https://databox.com/blog-seo-tips

Long-tail keyword searches have a click-through rate 3% to 5% higher than generic searches.
https://www.smartinsights.com/search-engine-optimisation-seo/seo-analytics/comparison-of-google-clickthrough-rates-by-position/

A blog post should have 2-5 internal links
https://databox.com/seo-statistics

Videos help you to get 157% more organic traffic from search engines
https://www.brightcove.com/en/blog/2015/08/create-compelling-video-experiences

Shorter URLs Tend to Rank Better than Long URLs
https://backlinko.com/search-engine-ranking

Low Bounce Rates Are Strongly Associated With Higher Google Rankings
https://backlinko.com/search-engine-ranking

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